You want to know what impressed me most about this new blush from Urban Decay? It actually makes a reasonable claim about wear-time! After seeing so many products make meaningless and ridiculous claims to wear for 24 or even 48 hours, it’s nice to see a product make a realistic claim. (If I ever go 48 hours without washing my face, then I’m either dead or camping.)
I picked this up in the shade “Fetish” which is a matte dusty rose with a hint of warmth. It’s the kind of shade I like to wear when I want a blush that’s not going to compete with whatever I’ve got going on my eyes.
Although the colour is nice, the formula of this blush doesn’t thrill me. It’s on the dry side and kicks up quite a bit of powder when you dip your brush in. I also expected more in the way of pigmentation, but it’s pretty sheer. (I really had to build to get the swatch you see below.) I’d say it does make good on its promise to wear for 8 hours, but it doesn’t last much beyond that.
I will continue to use this because I like this particular shade, but I won’t be rushing out to buy any more of these. For the price, there are far better options out there.