I’ve been dialed into the YouTube beauty community for many years. It’s really cool to see how some of the channels I follow have grown and developed over the years. One thing that hasn’t changed though….the videos I watch make me wanna buy stuff real bad.
Here are some of my most recent purchases that were 100% YouTube driven:
1) COLAB Dry Shampoo – Sheer Invisible in Rio Tropical
This is fashion model/blogger/vlogger Ruth Crilly’s dry shampoo. I watch her channel and read her blog religiously. (Check her out if you haven’t already. Her channel is called AModelRecommends). I’ve seen Ruth plugging this product lately and just kind of assumed that it wouldn’t be available in Canada (Ruth is based in the UK). I nearly squealed with glee when I found a display of these dry shampoos in the middle of Save-On-Foods the other day. I chose the sheer invisible formula in the RIO tropical scent. This has dethroned Batiste as my fave dry shampoo. It’s lighter and has a softer, fresher scent. It freshens up my second day roots without weighing my hair down, and it doesn’t leave a white cast unless I spray too close to the hair.
2) realTechniques Sculpting Brush
Really, all of my realTechniques brushes belong in the “YouTube made me buy it” category, but this one in particular stands out, because it’s not a brush I would normally go for. I’ve seen the Pixiwoo sisters using this brush for applying contour and for blending in liquid foundation…and I don’t do either of those things. I NEVER wear contour, and I’m pretty committed to my BeautyBlender when it comes to applying foundation. Instead, I’ve been using it to apply highlighter and certain blushes. It works really well with the NARS Dual Intensity Blush.
3) L’Oreal Voluminous Miss Manga Mascara
I watched two different YouTube interviews with renowned makeup artist Val Garland. In both interviews she mentioned this mascara as a personal favourite. She kept calling it “Miss Mango,” which made me smile. So, against my better judgement, I decided to give it a try. I’ve never really got on with L’Oreal mascaras. I’ve tried a few different ones from the Voluminous line, including the original, and found them to be clumpy, dry and flaky. This one is…clumpy, dry and flaky. The clumpiness I can forgive, because it’s supposed to mimic the dolly-eyed look of manga characters. Clumpy can be a look. I get it. The dry and flaky part, however, is a deal-breaker for me. Those flakes dropping into my eyes all day long lead to irritation, not to mention smudging underneath my eyes. Not cute.
Ah well, two out of three ain’t bad, right? What has YouTube made you buy? Answer in the comments.